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WAP - Key Benefits

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The following sections outline how various groups may gain from WAP:

Subscribers:

It is crucial that the subscribers will benefit from using WAP based services, otherwise there will be no incentive neither for WAP as a whole nor for any of the other groups mentioned below. The key-benefits can be summarised as:

Operators:

Many of the advantages mentioned under "Service Providers" are be applicable to operators as well. The operator's benefits may include:

Service Providers:

WAP opens new possibilities for service and content providers since they not necessarily have to come to an agreement with a specific operator about providing services to their customers. The gains are for example:

Manufacturers:

Mobile devices supporting WAP will be available in many different form factors, e.g. cellular phones, pagers, and handheld PCs. Hardware manufacturers will also need to supply operators etc with equipment, such as WAP Gateway/Proxys and WTA servers. Manufacturer benefits are for example:

Tools Providers:

Today there is a large amount of tools available for creating applications for the web. Content developers have become used to the convenience that tools like FrontPage and DreamWeaver provides. Tools providers will be able to:


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